



Our Story

It's a movement
Reformer Pilates bookings grew 66% last year. New studios are opening every week.
We exist for the people building those spaces.
Pilates Class UK - the human support to launch well.
WEL-B - the intelligence to know it will work.
Services and software.
Everything you need. In one place.

OUR NETWORK
From studio launches to leading industry providers - become part of something big.




PRELAUNCH
Studios
We help new and upcoming studios turn your vision into a confident, commercially strong launch. Our support brings together everything needed to build a solid foundation, from shaping your brand identity and pricing strategy to setting up compliant operations and building your founding instructor team.
With data-driven insights, we ensure you launch with clarity, structure, and a clear path to profitability.
Established Studios
For established studios, we provide recruitment, branding, marketing, and social media management support. We help you strengthen your team, maintain a consistent brand presence, and make better business decisions.




AWARD WINNING EXPERTISE
About Us
We are an award-winning operations support team helping Pilates and wellness studios move from concept to long-term success. We don’t believe in one-size-fits-all solutions. Instead, we work closely with you as part of your team - bringing honest guidance, practical expertise, and a shared commitment to building a studio that not only opens, but thrives.
Our work is grounded in integrity, and shaped by real industry experience. With a team actively teaching and working within studios every day, we maintain a living connection to the Pilates world - bringing insight that is current, relevant, and deeply informed.

Meet the team

Meet The Team








We work closely with a trusted network of partners who offer complementary services and products to support our clients.
By bringing together the right expertise at the right time, we’re able to create a seamless experience - ensuring every element of a launch is considered, cohesive, and set up for long-term success.
We're always open to expanding our network, get in touch for more information.
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